Probably the world’s best SEO blog for C-Suite Executives
As a small business owner or an executive of a Fortune 500, you probably already spend a lot of time thinking about other brands that sell similar products or services to yours. However, it's important to think about online competition as well when you're building your brand. As a
If you're a business owner or part of the c-suite, and looking to boost the organic traffic to your website, you probably have some idea of the importance of SEO (search engine optimization). If you don't have any clue what we just said, SEO helps you maximize the number
Keyword research is an essential part of any PPC campaign since it involves the identification of popular phrases and words users enter into search engines. It not only provides brands with a better understanding of which keywords are in high demand but it also helps in creating conversions and
The process of getting your pages indexed by web crawlers so they can appear in search results can be very frustrating sometimes. The time it takes Google to crawl and index your webpage can usually take between four days to four weeks depending on many search engine optimization factors.
More than keywords: what determines your site ranking? The obsession of SEO marketers everywhere, site ranking is the position your company occupies in a page of search results. If your site ranking is not quite where you want it to be, there could be numerous reasons why. Obviously, keyword
Search engine optimization has become popular among many online brands today since it generates traffic and increases sales and conversions. However, many different aspects go into optimizing your site to make it rank high on search engine results. Link building is one of these aspects, and it's the process
What is linkbait? Linkbait is the process of creating content on your website with the primary purpose being to generate backlinks from other authoritative websites in your niche. This process is usually done by generating high-quality content that is trendy, unique, or controversial in a way that it challenges or
This article could be so long that I could publish it into it's own book, however, for the sake of just getting content out there in hopes of helping some of you, I’ve decided to condense it down to a few targeted items. As most of you already know, search
White Hat SEO vs Black Hat SEO Introduction As you explore the concept of SEO for your company's website, you might hear the terms white hat and black hat thrown around. You probably know that you should be using white hat SEO, but you might not know why or what
With Pay-Per-Click (PPC) advertising, keywords form the foundation of the industry. Hence, when developing your PPC campaign, you'll not only select keywords you want for your ad to appear but also how "exact" you want them to match. This process of setting limits on your keywords to control which search
