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BNBRAD NIETFELDT

BNBRAD NIETFELDT

01Home↗02Biography↗03Body of Work↗04Field Notes↗05Contact↗

LATEST FIELD NOTES

AUG 22, 2026 · 8 MIN READAI Is Rewriting the Web and the Marketing System Around ItWhy websites are becoming operating surfaces for people, search engines, answer systems, and agents.JUL 25, 2026 · 10 MIN READDigital Marketing Agencies Are Dead. Marketing Has Gone the Way of AIWhy connected systems, human judgment, and business outcomes now matter more than labor-heavy agency models.JUN 18, 2026 · 6 MIN READThe New AI Stack Is an Economics ProblemWhy routing, caching, retrieval, and unit economics decide whether production AI can scale.MAY 21, 2026 · 6 MIN READAI Agent Security Is an Identity ProblemIdentity, authorization, isolation, and auditability are the foundation of useful autonomy.

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Useful work.
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