For nearly two decades, businesses have optimized for search engines like Google and Bing, adapting to algorithms, chasing page one rankings, and playing the never-ending keyword game. But now, the rules have changed. Welcome to the age of Generative Engine Optimization—or GEO. What Is GEO? GEO stands for Generative
On March 13, 2025, Google initiated the rollout of its latest core algorithm update, known as the March 2025 Core Update. This update is part of Google's ongoing efforts to enhance search result quality by delivering more relevant and satisfying content to users. The rollout is expected to take
As the digital landscape evolves, the integration of artificial intelligence in marketing heralds a new era for copywriting professionals, necessitating a strategic shift in career trajectories. The AI impact on copywriting is profound, transforming traditional methods and offering innovative opportunities for those ready to embrace technological advancements. In this
Adapting to AI: How Copywriting Professionals Can Lead the Marketing RevolutionAs the digital landscape evolves, the integration of artificial intelligence in marketing heralds a new era for copywriting professionals, necessitating a strategic shift in career trajectories. The AI impact on copywriting is profound, transforming traditional methods and offering innovative opportunities for those ready to embrace
Congratulations to Monstrous Media Group: An INC. Best in Business Award Winner! It’s with immense pride and excitement that I share some fantastic news: Monstrous Media Group (MMG) has been named one of INC.’s Best in Business! This prestigious recognition celebrates companies that are not only thriving but also
A New Year’s Message from Brad Nietfeldt: Embracing 2025 with Innovation and Optimism As we turn the page to 2025, I find myself reflecting on not just the challenges and triumphs of the past year, but also the incredible transformations shaping our industry. The landscape of digital marketing, development,
As the year draws to a close, we at Brad.expert want to take a moment to express our sincere gratitude to our amazing community. From our valued clients to our dedicated partners, your continued support means the world to us. This holiday season, we reflect on the incredible journey
All You Need to Know About Google's December 2024 Core Update On December 12, 2024, Google rolled out its latest core update, marking another significant shift in how the search engine evaluates and ranks content. Known as the December 2024 Core Update, the rollout concluded on December 18, 2024.
Google's latest core update, the November 2024 Core Update, is officially rolling out, and it's time for digital marketers, website owners, and content creators to take note. Each core update changes how Google evaluates websites, which means your rankings could shift—sometimes subtly, sometimes dramatically. Google posted this update on
How AI Unifies Marketing Channels for a Seamless Automotive Customer Experience In today's rapidly evolving automotive industry, delivering a seamless customer experience across various digital platforms is essential for maintaining a competitive edge. As consumers increasingly demand consistent interactions, automotive marketers are turning to AI-powered solutions to unify their
