Brad’s Latest

  • Google's November 2024 Core Update: What It Means for You

Google’s November 2024 Core Update: What It Means for You

Google's latest core update, the November 2024 Core Update, is officially rolling out, and it's time for digital marketers, website owners, and content creators to take note. Each core update changes how Google evaluates websites, which means your rankings could shift—sometimes subtly, sometimes dramatically.

  • How AI is Revolutionizing SEO Strategies

How AI is Revolutionizing SEO Strategies

In today's ever-evolving digital landscape, search engine optimization (SEO) is no longer just about keywords and backlinks. It has become a sophisticated field where artificial intelligence (AI) is playing an increasingly vital role. This article explores how AI is revolutionizing SEO strategies and why

  • Happy Thanksgiving from Brad.Expert

A Thanksgivings Message from Brad Nietfeldt – Brad.Expert

As the autumn season blankets our surroundings with its vibrant hues and the cool breeze sets in, it's a time for Thanksgiving reflections. This year has been a remarkable journey, filled with both challenges and achievements that have shaped our path. This year marked

The Role of External CMO Consulting in Enterprise Businesses

The role of a Chief Marketing Officer (CMO) is not for the faint of heart. It involves orchestrating complex marketing strategies, staying attuned to market dynamics, and ensuring a brand's message reaches the right audience at the right time. In today's rapidly evolving business

  • Building a Resilient Brand: Lessons from Fortune 500 Companies

Building a Resilient Brand: Lessons from Fortune 500 Companies

Building a resilient brand has become more critical in today's rapidly evolving business environment. Brand resilience refers to a brand's ability to withstand various forms of crisis, from economic downturns to reputational challenges. This resilience allows companies to maintain brand equity and customer loyalty,

Why Your Website Needs to Be ChatGPT Optimized in Addition to SEO’ed

Introduction In the ever-evolving world of technology, businesses must stay ahead of the curve to remain competitive. Search Engine Optimization (SEO) has been the go-to strategy for increasing website traffic and visibility in recent years. However, optimizing your website for ChatGPT has become equally

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