Digital Marketing

Profiting from multi-channel marketing

One of the best aspects of digital marketing is how you can easily and inexpensively use multiple channels for your marketing. Whether it's social media, email, your website, content marketing, boosted posts, video, paid search, or digital ads (what have we left out?), there are so many different channels to

Profiting from multi-channel marketing2020-06-24T12:37:46+00:00

Marketing Vs Advertising

Introduction The usual tendency for newcomers in the digital marketing industry is to use the terms marketing and advertising interchangeably, but the truth is that they both lead to the same end results but have their own separate processes. So what's the difference? Let's break them down a bit and

Marketing Vs Advertising2020-06-03T13:36:23+00:00

Website metrics to track in 2020

Website metrics, statistics, and KPIs aren't the most glamorous subjects, but they play an important role in your website and digital marketing strategy. Additionally, tracking the most basic numbers can help you identify what's working for your business and the areas that need improvement. It can also help you identify

Website metrics to track in 20202020-06-01T13:36:03+00:00

3 social media marketing strategies for small businesses

Many small businesses struggle to incorporate social media into their digital marketing campaigns since it requires a lot of time, money, and effort. However, simply because your company has few employees or doesn't make a substantial annual revenue doesn't mean you shouldn't leverage social media to market your brand. Social

3 social media marketing strategies for small businesses2020-05-22T17:40:38+00:00

Hit The Pause Button on Cutting Digital Marketing Strategies During COVID-19

Introduction As operations are being forced to change for many businesses, business owners are facing major financial hits. This sudden drop in revenue has left many businesses feeling overwhelmed, causing them to turn towards areas they can cut to meet budget constraints. However, there are ways that you can still

Hit The Pause Button on Cutting Digital Marketing Strategies During COVID-192020-04-07T04:47:55+00:00

Coronavirus/COVID-19 Pandemic, Why It’s Time to Double Down Your Digital Marketing Investments

COVID-19 Worldwide Pandemic A pandemic is as serious as they come. COVID-19, also known as Coronavirus,  is a fast-spreading virus that has seemingly found its way into every major business market around the world. It is currently running rampid in the hearts, minds, and souls of everyone around the globe. 

Coronavirus/COVID-19 Pandemic, Why It’s Time to Double Down Your Digital Marketing Investments2020-04-04T22:28:39+00:00

From Brad’s Brain

“The purpose of life is not to be happy. It is to be useful, to be honorable, to be compassionate, to have it make some difference that you have lived and lived well.”― Ralph Waldo Emerson 

May my thoughts and experiences make a positive difference in your own lives. -Brad

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