bradley

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So far bradley has created 37 blog entries.

Why link building is essential for your SEO campaign

Search engine optimization has become popular among many online brands today since it generates traffic and increases sales and conversions. However, many different aspects go into optimizing your site to make it rank high on search engine results. Link building is one of these aspects, and it's the process

Why link building is essential for your SEO campaign2020-06-10T17:29:47+00:00

Google is important, but don’t forget about other search engines

You're probably aware of how important Google SEO is, but you might not be as familiar with the importance of ranking well on other search engines, such as Bing and Yahoo. However, around 30% of all search engine traffic goes through a search engine other than Google! The algorithms and

Google is important, but don’t forget about other search engines2020-06-09T19:58:15+00:00

Marketing Vs Advertising

Introduction The usual tendency for newcomers in the digital marketing industry is to use the terms marketing and advertising interchangeably, but the truth is that they both lead to the same end results but have their own separate processes. So what's the difference? Let's break them down a bit and

Marketing Vs Advertising2020-06-03T13:36:23+00:00

Website metrics to track in 2020

Website metrics, statistics, and KPIs aren't the most glamorous subjects, but they play an important role in your website and digital marketing strategy. Additionally, tracking the most basic numbers can help you identify what's working for your business and the areas that need improvement. It can also help you identify

Website metrics to track in 20202020-06-01T13:36:03+00:00

3 social media marketing strategies for small businesses

Many small businesses struggle to incorporate social media into their digital marketing campaigns since it requires a lot of time, money, and effort. However, simply because your company has few employees or doesn't make a substantial annual revenue doesn't mean you shouldn't leverage social media to market your brand. Social

3 social media marketing strategies for small businesses2020-05-22T17:40:38+00:00

Common SEO mistakes to avoid

This article could be so long that I could publish it into it's own book, however, for the sake of just getting content out there in hopes of helping some of you, I’ve decided to condense it down to a few targeted items. As most of  you already know, search

Common SEO mistakes to avoid2020-05-09T04:15:38+00:00

A Quick Guide to Understanding PPC Keyword Match Types

With Pay-Per-Click (PPC) advertising, keywords form the foundation of the industry. Hence, when developing your PPC campaign, you'll not only select keywords you want for your ad to appear but also how "exact" you want them to match. This process of setting limits on your keywords to control which search

A Quick Guide to Understanding PPC Keyword Match Types2020-04-28T15:36:45+00:00

From Brad’s Brain

“The purpose of life is not to be happy. It is to be useful, to be honorable, to be compassionate, to have it make some difference that you have lived and lived well.”― Ralph Waldo Emerson 

May my thoughts and experiences make a positive difference in your own lives. -Brad

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